Nikki Stiles Baker, the founder of Superflyers—a design studio that was powered by caffeinated drinks, creativity, and a whole lot of “let’s try it and see what happens.” What started as a scrappy side hustle from my living room office became a business that’s worked with entertainment brands, non-profits, and bold, brilliant entrepreneurs.

I’ve learned a ton—often the hard way. I’ve undercharged, overworked, second-guessed, and almost quit. But I’ve also grown, evolved, scaled, and helped businesses do the same.